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the north carolina cuegrass festival presented by R&D brewing graphic

Sponsorship opportunities

Get your company’s name in front of thousands while supporting kids in your community!

Our mission is to raise funds to support local children's causes while fostering community in a celebration of two of North Carolina's cultural assets: barbecue and bluegrass.

Partnerships allow us to create the most impact year after year and guarantee that 100% of the money made at ‘Cuegrass goes directly to local North Carolina programs supporting children in our community. Learn about this year's beneficiaries here.
three women pose for camera in front of chalkboard art outside during cuegrass festival
couple with dog pose for camera outside during cuegrass festival
two women smiling holding drinks outside during cuegrass festival
three guys talking and holding drinks outside during cuegrass festival

Our Audience

Each year at ‘Cuegrass, we see 8,000 - 10,000 people attend. We’ve seen this number grow steadily as more and more people come out to support their community each spring. Our festival-goers are diverse and local, from all over North Carolina with a strong contingency from right here in downtown Raleigh. We see a wide range of age groups attend, however the core demographic is local young professionals and families, many of whom live and work in the area. They have an affinity for the downtown scene and supporting organizations that help families like their own, and have a keen interest in barbecue, bluegrass music, and craft beer.

Sponsorship Details

We would love to work with you to meet your company’s marketing needs! Any level can be tailored to your specific needs. If there’s something that’s not listed, contact us at cuegrass@empireeats.com and we’ll be happy to discuss partnership ideas.

our Beneficiaries

Over the years, 'Cuegrass has raised over $200,000 and helped 11 different organizations including: BackPack Buddies, SAFEchild, Cub Scouts, Team Chris Combs, Food Banks of CENC, 4-H Club, NC Farmers via AWA, WC Breeze Family Farm, Read & Feed, Feed the Farm, and The Occoneechee Council of Boy Scouts of America.

Our beneficiaries this year are: SAFEchild, The Occoneechee Council of Boy Scouts of America, Freedom Ride Rescue, and Western North Carolina Hurricane Relief.

Beneficiaries for 2025

SAFEchild logo
SAFEchild is the only organization in Wake County that offers a full range of child abuse prevention and intervention services to children and families at no cost.

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Occoneechee council, BSA logo
Occoneechee Council provides high quality Scouting programs for  youth in Chatham, Cumberland, Durham, Franklin, Granville, Harnett, Lee, Moore, Orange, Vance, Wake and Warren Counties.

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Freedom Ride Rescue logo
Freedom Ride Rescue is a Raleigh foster-based network that brings in dogs of all ages, sizes and breed mixes. They help to rehabilitate these animals until they can be adopted to their “fur-ever” homes.

Learn More
western NC hurricane relief graphic
Western North Carolina suffered catastrophic damage from Hurricane Helene in late September 2024. There are numerous organizations supporting relief efforts. We are in the process of evaluating and vetting them to select one as our beneficiary.